RESPONSIBILITIES

STRATEGY

• Designing and Customising Social Media Strategies for clients.
• Creating social media campaigns and call-to-action that drive target buyers to client sites and generate leads.
• Conceptualise and create content for video marketing.
• Playing a brand consulting/advisory role with respect to online advertising environment.
• Conduct comparative analysis studies on client competitors including digital footprint analysis.

EXTRA POINTS

• Managing Social Media Marketing strategies for clients focusing on Facebook, Twitter, Pinterest, Instagram etc.
• Implementation of Ads on Facebook and Twitter.
• All social media activities (tweeting, sharing, engaging, liking, increasing social reach, etc.)
• Analyse and monitor team performance and give suggestions on areas of improvement.
• Content creation and management.
• Reports: Measurement of Online Sales, Online Positioning, Online Reputation and Results.
• Driving Engagement on Social Media Platforms in the form of Contests and other offline activities integrated with online.